In the last installment, we talked about how your blog content itself will be the area where you can get the highest opt-ins to your list - IF you use the content upgrade strategy.

But, how do you insert opt-in forms into a Wordpress post or page without the editor screwing it up?

Wordpress is designed to be a blogging platform, not a marketing platform. This means that the post editor will tend to strip out things that you may want to put in there, including opt-in form HTML code.

In this episode, we talk about several different tools to make this happen. One of them you've likely never heard of, but looks very promising. :)