You've possibly heard about the big surge in podcasting lately. And since we're talking about growing our traffic during this phase of the podcast, a natural question is....
Should YOU Start A Podcast?
This episode starts with some basic stats on the growth and popularity of podcasting from the likes of Edison Research and Libsyn. Numerically speaking, it seems like podcasting makes a lot of sense. And for many, it does.
But, there's some questions you need to ask before diving in so that you don't run into the wall quickly and sputter. I share 4 specific questions you need to ask yourself before starting a podcast. Also, I give you 3 things you need to think about before getting started.
No doubt - podcasting can be a powerful extension of your blog and your brand. This very podcast is even beginning to catch up to my blog. When you compare my weekly downloads to my weekly blog visits, the podcast is is now doing about 43% of the traffic of my main blog. Really cool! But, don't dive in without asking yourself these key questions.
Learn from my mistakes. :-)