Sign up to save your podcasts
Or
Share CC 073: Website Speed (SEO Essentials)
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
CC 073: Website Speed (SEO Essentials)
As we continue our SEO Essentials series, we’re discussing how the speed of your website plays a crucial role in your conversion rates, so much so that this one issue alone can make or break your online business. Our Head of SEO at Content Champion, Tom Peary, joins me again on this episode to explain why site speed is so important - and how a slow site can drive away potential customers and kill your conversions, even when your organic traffic is doing well. In this quickfire show we also discuss what load impact is, how technical SEO and hosting factors can influence the speed of your website, and how you can improve your site speed on WordPress with the various plugins available.
Listen To The Site Speed Show
Show NotesThe first thing to look at regarding site speed How to see an improvement in your conversions The relationship between site speed and conversion rates What Google will do if your site has been running consistently slowly Why you should take load impact into consideration The relationship between load impact and your server Why you should choose your hosting carefully
[Podcast] Website Speed (SEO Essentials) From Content Champion #contentmarketing #seo
Click to Tweet
Resources MentionedMouseflow Google Analytics Pingdom GTmetrix Google PageSpeed Insights WP Fastest Cache Cloudflare YouGetSignal WPX Hosting
Read the transcript
Loz James: I'm Loz James and this is the Content Champion Podcast, the content, marketing and SEO show where you can learn actionable techniques from real world examples. Hi guys, welcome to the show. This time me and Tom Peary, our Head of SEO here at Content Champion, are talking about site speed as part of our SEO Essentials Series.Now, why is site speed important? We're going to look at that. We're going to look at some examples based on our own eCommerce store as to how this can basically cut your conversions and cause a lot of problems for you, so Tom, give us the background on site speed and why it's so important.Tom Peary: Yeah sure. I think the first thing to look at is your visitors, your users. That's the primary reason you have a website. So if your site's running slow, we don't all have access to super fibre 200 mg connections. Sometimes we're on 3G or non-3G or 4G, so when the user's trying to visit your site and it's taking a long time to load, they're probably going to give up. You can see this with certain tools anyway, which we'll go into in a bit.So that's the first thing is losing potential business because your site's not performing how someone would expect and they just get bored and they'll go elsewhere because somebody else will serve them that information faster even if they're further down in the ranking.
View all episodes
By Loz James: Content Marketing Strategy Expert & Training ProviderAs we continue our SEO Essentials series, we’re discussing how the speed of your website plays a crucial role in your conversion rates, so much so that this one issue alone can make or break your online business. Our Head of SEO at Content Champion, Tom Peary, joins me again on this episode to explain why site speed is so important - and how a slow site can drive away potential customers and kill your conversions, even when your organic traffic is doing well. In this quickfire show we also discuss what load impact is, how technical SEO and hosting factors can influence the speed of your website, and how you can improve your site speed on WordPress with the various plugins available.
Listen To The Site Speed Show
Show NotesThe first thing to look at regarding site speed How to see an improvement in your conversions The relationship between site speed and conversion rates What Google will do if your site has been running consistently slowly Why you should take load impact into consideration The relationship between load impact and your server Why you should choose your hosting carefully
[Podcast] Website Speed (SEO Essentials) From Content Champion #contentmarketing #seo
Click to Tweet
Resources MentionedMouseflow Google Analytics Pingdom GTmetrix Google PageSpeed Insights WP Fastest Cache Cloudflare YouGetSignal WPX Hosting
Read the transcript
Loz James: I'm Loz James and this is the Content Champion Podcast, the content, marketing and SEO show where you can learn actionable techniques from real world examples. Hi guys, welcome to the show. This time me and Tom Peary, our Head of SEO here at Content Champion, are talking about site speed as part of our SEO Essentials Series.Now, why is site speed important? We're going to look at that. We're going to look at some examples based on our own eCommerce store as to how this can basically cut your conversions and cause a lot of problems for you, so Tom, give us the background on site speed and why it's so important.Tom Peary: Yeah sure. I think the first thing to look at is your visitors, your users. That's the primary reason you have a website. So if your site's running slow, we don't all have access to super fibre 200 mg connections. Sometimes we're on 3G or non-3G or 4G, so when the user's trying to visit your site and it's taking a long time to load, they're probably going to give up. You can see this with certain tools anyway, which we'll go into in a bit.So that's the first thing is losing potential business because your site's not performing how someone would expect and they just get bored and they'll go elsewhere because somebody else will serve them that information faster even if they're further down in the ranking.