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CC 075: On-Page SEO (SEO Essentials)
Business owners spend a lot of time and money creating visually appealing websites and in-depth content to promote themselves online. While these are key features in generating leads, you also need to understand on-page SEO essentials if you want your site to rank properly in the search engines and be found by potential clients.Since many business websites tend to overlook the relevance and power of on-page SEO, in this quickfire audio checklist I’m going to give you an overview of the crucial foundational SEO elements you need to get right. I share how to properly use keywords, outbound links and internal links, and also consider how to create content that engages your audience and encourages people to stay longer on your site. Let’s dive in.
Listen To The Site Speed Show
Show NotesHow to create SEO-friendly URLsHow to effectively set up meta titles and meta descriptionsKeyword variations and sub-heading variationsWhere to position keywords in body textWhy you need a mobile-friendly, responsive designThe relevance of multimedia on your pageHow to create authoritative content that’s easy to readEncouraging social interaction through social sharing buttonsHow to use internal links to boost your key contentWhy site speed is always important
[Podcast] On-Page SEO (SEO Essentials) From Content Champion #contentmarketing #seo
Click to Tweet
Resources Mentioned● WordPress ● Smart Podcast Player ● Vimeo ● Canva ● Pexels ● Pixabay ● CC 073: Website Speed (SEO Essentials)
Read the transcript
Loz James: I'm Loz James, and this is the Content Champion Podcast, the content marketing and SEO show where you can learn actionable techniques from real-world examples.Hi guys. Welcome to the Content Champion Podcast, and this is another in the SEO Essentials series, which helps you get to grips with those foundational elements of SEO, that you must get right before you roll out your own successful SEO campaigns or employ a service like Content Champions SEO Solutions.This time on this solo show I'm looking at on-page SEO, and I just plan to really quickly go through all of those essential on-page SEO elements that you must get right, but quite often, you know, we overlook, so that all your pages can have their best chance of ranking properly in the search engines.First up, must ensure you have SEO-friendly URLs. You really need to have the keyword in the URL, which is especially easy to do in WordPress. For example, mysite.com/bluewidgets. Okay, secondly, add your main keywords to the meta title, preferably at the start of the meta title, and make sure your meta title length's about 50 to 60 characters, no more.Then, by extension, add your main keywords to the meta description, and try to write it in a way, within 160 characters, that entices click-through. So, make a little mini-ad in a SERPs to click through to your page.Moving onto the page itself,
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By Loz James: Content Marketing Strategy Expert & Training ProviderBusiness owners spend a lot of time and money creating visually appealing websites and in-depth content to promote themselves online. While these are key features in generating leads, you also need to understand on-page SEO essentials if you want your site to rank properly in the search engines and be found by potential clients.Since many business websites tend to overlook the relevance and power of on-page SEO, in this quickfire audio checklist I’m going to give you an overview of the crucial foundational SEO elements you need to get right. I share how to properly use keywords, outbound links and internal links, and also consider how to create content that engages your audience and encourages people to stay longer on your site. Let’s dive in.
Listen To The Site Speed Show
Show NotesHow to create SEO-friendly URLsHow to effectively set up meta titles and meta descriptionsKeyword variations and sub-heading variationsWhere to position keywords in body textWhy you need a mobile-friendly, responsive designThe relevance of multimedia on your pageHow to create authoritative content that’s easy to readEncouraging social interaction through social sharing buttonsHow to use internal links to boost your key contentWhy site speed is always important
[Podcast] On-Page SEO (SEO Essentials) From Content Champion #contentmarketing #seo
Click to Tweet
Resources Mentioned● WordPress ● Smart Podcast Player ● Vimeo ● Canva ● Pexels ● Pixabay ● CC 073: Website Speed (SEO Essentials)
Read the transcript
Loz James: I'm Loz James, and this is the Content Champion Podcast, the content marketing and SEO show where you can learn actionable techniques from real-world examples.Hi guys. Welcome to the Content Champion Podcast, and this is another in the SEO Essentials series, which helps you get to grips with those foundational elements of SEO, that you must get right before you roll out your own successful SEO campaigns or employ a service like Content Champions SEO Solutions.This time on this solo show I'm looking at on-page SEO, and I just plan to really quickly go through all of those essential on-page SEO elements that you must get right, but quite often, you know, we overlook, so that all your pages can have their best chance of ranking properly in the search engines.First up, must ensure you have SEO-friendly URLs. You really need to have the keyword in the URL, which is especially easy to do in WordPress. For example, mysite.com/bluewidgets. Okay, secondly, add your main keywords to the meta title, preferably at the start of the meta title, and make sure your meta title length's about 50 to 60 characters, no more.Then, by extension, add your main keywords to the meta description, and try to write it in a way, within 160 characters, that entices click-through. So, make a little mini-ad in a SERPs to click through to your page.Moving onto the page itself,