Max Hamm and I share the big copywriting and marketing takeaways from Copy Chief Live... and try to put into words what Tuesday night's "X-factor" show was REALLY like.

CCR079: 100 Chiefs Check Into A Hotel

Nobody writes alone. This show is going to be different because it's real time marketing happenings. Inside Copy Chief we're rooted in the foundational stuff that's proven timeless, effective copy writing and marketing tactics. However, things change fast in this business and we're constantly examining what's making sales for people.

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CCR079: 100 Chiefs Check Into A Hotel

CCR079: 100 Chiefs Check Into A Hotel