Ryan McGrath has a unique approach to copywriting - ferociousness. In this episode, you'll learn what makes high performing copywriters stand out, and how they look at the world (and copywriting) differently as Ryan and I discuss his new book, The Ferocious Copywriter Manifesto.

CCR117: How to be a ferocious copywriter with Ryan McGrath

Nobody writes alone. This show is going to be different because it's real time marketing happenings. Inside Copy Chief we're rooted in the foundational stuff that's proven timeless, effective copy writing and marketing tactics. However, things change fast in this business and we're constantly examining what's making sales for people.

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CCR117: How to be a ferocious copywriter with Ryan McGrath

CCR117: How to be a ferocious copywriter with Ryan McGrath