<p>Jesse Allen talks with Cattleman's Beef Board CEO Greg Hanes about the upcoming celebration of 35 years of the Beef Checkoff, their new visionary award and a preview of the Cattle Industry Convention in Nashville, TN August 10th-12th, 2021!</p>

Jesse Allen talks with Cattleman's Beef Board CEO Greg Hanes about the upcoming celebration of 35 years of the Beef Checkoff, their new visionary award and a preview of the Cattle Industry Convention in Nashville, TN August 10th-12th, 2021!

Celebrating 35 Years of the Beef Checkoff

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Celebrating 35 Years of the Beef Checkoff

Celebrating 35 Years of the Beef Checkoff