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This week we tackle a challenge the guys face with fully understanding the opportunity they think exists but need to validate and define.
After sending out many targeted emails over past week they are concerned that they have not gone far enough to get an accurate understanding of the needs for the market they wish to serve.
To help with this we look at ways to contact and communicate with their target market while building a customer base for launch.
Template with Draft Example Email
(0:43) Foreword – Two Elements
(4:15) Introduction to “Uncovering the Opportunity”
(5:43) Main challenge
(8:20) Framework for how this work
(9:04) The angle
(10:32) Example 1 – Phone – Finding an angle
(12.24) Example 2 – Direct Mail – Finding an angle
(14.45) Example 3 – Email – Five elements
Template with Draft Example Email
(18:50) Planning the working and working the plan
(18:55) Have a plan
(19:50) Be clear about what you are trying to do
(20:38) The guys discuss where they are at and what their initial thoughts are
(24:15) Summary
If you enjoyed this free podcast episode – Leave a review on iTunes. It helps in getting the word out and each review contributes significantly in where we show up in iTunes.
Please leave your review on iTunes!
Cheers,
Quinn
4.8
2222 ratings
This week we tackle a challenge the guys face with fully understanding the opportunity they think exists but need to validate and define.
After sending out many targeted emails over past week they are concerned that they have not gone far enough to get an accurate understanding of the needs for the market they wish to serve.
To help with this we look at ways to contact and communicate with their target market while building a customer base for launch.
Template with Draft Example Email
(0:43) Foreword – Two Elements
(4:15) Introduction to “Uncovering the Opportunity”
(5:43) Main challenge
(8:20) Framework for how this work
(9:04) The angle
(10:32) Example 1 – Phone – Finding an angle
(12.24) Example 2 – Direct Mail – Finding an angle
(14.45) Example 3 – Email – Five elements
Template with Draft Example Email
(18:50) Planning the working and working the plan
(18:55) Have a plan
(19:50) Be clear about what you are trying to do
(20:38) The guys discuss where they are at and what their initial thoughts are
(24:15) Summary
If you enjoyed this free podcast episode – Leave a review on iTunes. It helps in getting the word out and each review contributes significantly in where we show up in iTunes.
Please leave your review on iTunes!
Cheers,
Quinn