Build a Cubicle Free Business Podcast

CF 008 : Fundamentals of Creating Killer Content with John McIntyre


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How the Internet is Changing the World and How You Can Benefit with Great Copywriting – Build a Cubicle Free Business Podcast – Episode 8

This week we get to meet John McIntyre, a guy who’s methods I have been applying to my own business.

I really wanted to share the story of a man who’s story I found resonated with me and I hope you too!

The other reason I am excited for you listen to John is is simple yet very effective approach to writing killer content.

Highlights Include;

  • How the internet is changing the business world as we know it and how you can benefit
  • The fundamentals of copy writing and how they can change your fortunes
  • In This Episode You Will Learn;
    • The story of a man who’s world is changed forever when he travels to Nepal to do some volunteering
    • What makes good copy work in order to generate more leads and sales
    • Resources and Links

      (0:42) Introduction

      (1:40) John McIntryre’s Story

      (16:35) The fundamentals of killer content – the bridge

      (20:50) Self education

      (22:40) Failure of governments and banks, self education and the opportunities online

      (24:45) Where do you start to master copyrighting?

      Authors mentioned – Gary Halbert, Dan Kennedy, Claude Hopkins, Robert Colliers “Letter Book

      (31:35) 80/20 rule of copywriting

      (33:25) Getting long term results

      (37:40)  Find John at DropDeadCopy.com and the McIntyreMethod.com (the second link is a sales page and not an affiliate link)

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      Cheers,

      Quinn

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      Build a Cubicle Free Business PodcastBy Quinn Askeland: Entrepreneur, Online Business Builder, Freedom Junkie

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