Julia Cronin is the founder and designer of Svea Swim, a new Canadian swimwear brand based in Toronto, manufactured in Montreal. Julia and I chat about her desire to create a brand that makes women of all shapes and sizes feel confident and empowered in their own skin.

We also discuss her background as a costumer in the film and TV industry (most recently The Handmaid's Tale), what inspired her to enter the seemingly saturated swimsuit market, where the name came from, and why life is too short not to do all the things that you want to do.