Chad T. Jenkins talks with Jason Barnard about the VCR Formula™.

The VCR Formula™! Chad T. Jenkins—visionary entrepreneur, bestselling author, and founder of SeedSpark CoLAB—reveals the game-changing framework that transforms solo operators into strategic collaborators. Known as the "Vision Alchemist," Chad breaks down his proven methodology for unlocking exponential growth through the power of collaboration over competition.

Get ready for a deep dive on:- The VCR Formula™: Vision + Capability × Reach = Exponential Success (and why most entrepreneurs are missing the "R")- How to solve the universal "WHO deficiency" that's limiting every entrepreneur's growth potential- The three types of friction every business faces—and how to turn "Premium Friction" into your competitive advantage- Why collaboration beats partnership every time: "We don't just do something together—we become something together"- The "Just Add A Zero™" strategy: How to leverage existing trust relationships to multiply your reach without spending a dime- Hero Target alignment: Identifying the three types of customers every business needs to serve- The collaboration currency concept: How to tap into networks where your ideal clients already have their credit cards on file

This episode delivers no-fluff, actionable frameworks for entrepreneurs ready to shift from incremental gains to exponential outcomes through the art of strategic collaboration.

#VCRFormula #BusinessCollaboration #EntrepreneurGrowth #JustAddAZero #FounderStories #BusinessStrategy #ExponentialGrowth #FastlaneFounders #ChadTJenkins #CollaborationOverCompetition #BusinessScaling #EntrepreneurTips #VisionAlchemist #StartupGrowth #BusinessPartnerships

What you’ll learn from Chad T. Jenkins

This episode was recorded live on video August 12th 2025

https://www.youtube.com/watch?v=A5lcoyIYfRo

Links to pieces of content relevant to this topic:https://www.linkedin.com/posts/chadtjenkins_monday-in-toronto-marked-a-milestone-moment-activity-7341118071689945093-Si6i?utm_source=share&utm_medium=member_desktop&rcm=ACoAAFh7QhMBvycJqpyuc3RpnULnK6i1KU7U65Yhttps://www.linkedin.com/posts/chadtjenkins_chicago-you-delivered-the-moment-i-walked-activity-7340757724122566656-TkR7?utm_source=share&utm_medium=member_desktop&rcm=ACoAAFh7QhMBvycJqpyuc3RpnULnK6i1KU7U65Yhttps://www.linkedin.com/posts/chadtjenkins_i-drew-a-triangle-on-a-napkin-it-unlocked-activity-7340392971231518724-Ueq9?utm_source=share&utm_medium=member_desktop&rcm=ACoAAFh7QhMBvycJqpyuc3RpnULnK6i1KU7U65YChad T. Jenkins

Transcript from Chad T. Jenkins with Jason Barnard on Fastlane Founders And Legacy. The VCR Formula™

[00:00:00] Chad T. Jenkins: Now I understand. Unlimited amount of vision for value creation is when I came up with these new ideas, no matter how many companies I owned, there was no room in the end. All of my teams wanted my ideas to sleep in the manger, and that was quite frustrating. When I began to look around, I also noticed that many entrepreneurs around the entire planet, I'm very fortunate to talk to 'em every day now, they all had a WHO-deficiency. And I define WHO as With the Help of Others. It was a collaboration. So empowering entrepreneurs with that awareness and also with the building blocks of how to grow like no other, you're probably starting to see it's a combination. Be very attentive to friction. These ideas that come to you, write them down. And through the art of collaboration is the only way everything, anything ever becomes real and also recurs.

So now, you have the building blocks to reach whatever level of success that you really want. 

[00:00:59] Narrator: Fastlane Founders and Legacy with Jason Barnard. Each week, Jason sits down with successful entrepreneurs, CEOs, and executives, and get them to share how they mastered the delicate balance between rapid growth and enduring success in the business world.

How can we quickly build a profitable business that stands the test of time and becomes our legacy? A legacy we're proud of. Fastlane Founders and Legacy with Jason Barnard. 

[00:01:28] Jason Barnard: Hello, everybody, and welcome to another Fastlane Founders and Legacy. I'm Jason Barnard. And I'm here with... a quick hello and we're good to go.

Welcome to the show, Chad T. Jenkins. 

[00:01:41] Chad T. Jenkins: Jason, it's a pleasure being with you. 

[00:01:43] Jason Barnard: Absolutely delightful. We're gonna be talking about collaboration in business and growing. And we've got a VCR framework and one with zero in it, Just Add A Zero™. Oh, I'd like to add a zero to our revenue, and I think that's probably the point, but we'll get to that in a moment.

Before we jump into that, I always Google my guest's name, and here we have Chad, who's a baseball player. This is a super duper big problem that people don't really realize. When you show your name is somebody famous, you kind of get lost in the Google results. So I added a T.

[00:02:16] Chad T. Jenkins: Yes, sir.

[00:02:16] Jason Barnard: And I got you.

[00:02:18] Chad T. Jenkins: There it is.

[00:02:18] Jason Barnard: You look lovely there with your two books. Then I thought, let's look at Google AI mode that's come out, which is the AI summarizing the search results. And then we get the baseball player and you, and that's where the future is. Rather than just showing just you or just the baseball player, we get a choice and we get a description of both.

[00:02:38] Chad T. Jenkins: Lovely.

[00:02:38] Jason Barnard: ChatGPT seems to really like you because it doesn't even mention the baseball player. How does that feel?

[00:02:45] Chad T. Jenkins: Who likes baseball anyway?

[00:02:48] Jason Barnard: You are in Toronto.

[00:02:50] Chad T. Jenkins: Yes.

[00:02:50] Jason Barnard: But you are American. Is that correct?

[00:02:52] Chad T. Jenkins: That is correct. I'm in southeast of the US but I spent a good bit of time in Toronto and a couple other cities.

[00:02:58] Jason Barnard: Brilliant. Wonderful. Well, welcome to the show.

[00:03:00] Chad T. Jenkins: Yes.

[00:03:01] Jason Barnard: I hope you have found the beginning interesting. And I am sure I'm gonna find the rest interesting.

[00:03:05] Chad T. Jenkins: Yes.

[00:03:07] Jason Barnard: So the whole idea of your work is collaboration.

[00:03:12] Chad T. Jenkins: Mm-hmm.

[00:03:13] Jason Barnard: And I kind of thought, well, I've got a team, so I'm collaborating. I've got partners so I'm collaborating. We get data from Authoritas, we work with Wordlift. And I suspect I'm not doing as much collaborating as I could. 

[00:03:27] Chad T. Jenkins: Mm-hmm. Mm-hmm. Yes. The difference, so collaboration and partnerships, a lot of times is reference is that I've distinctly defined the difference between the two. If we're gonna be partners, we're going to do something together.

If we're gonna collaborate, we're gonna become something together just by combining you and me together. It creates something new and magical. And a lot of folks don't see it yet that way, which is a lot of the work that I do, is to help entrepreneurs begin their journey of a mindset shift to leveraging the art of collaboration.

Because it, I would argue, is part of the fundamentals of humanity. When we decided as a human race that we do not want to be part of the food chain, I realized that if I would buddy up with Jason, the lions and tigers did, could not eat me. 'cause if you think about it, we as humans are not that fast. We're also not that strong.

How in the heck do we rule the world? Collaboration. 

[00:04:31] Jason Barnard: Right? Yeah. I was watching something on YouTube the other day about that idea of the fact that humans aren't necessarily as strong and as intelligent and as fast as we think. We just learned to collaborate.

[00:04:43] Chad T. Jenkins: That's correct. Yes, sir. Yeah.

[00:04:45] Jason Barnard: He didn't say quite like that, but that's how you frame it.

It makes a lot of sense. But you talked about your farm childhoods, where you bring two things together. I like that. 

[00:04:55] Chad T. Jenkins: Yeah. And I really lined this out in that Just Add A Zero™ book, but at around eight years old, which is just after you exit theta state, like from a brainwave activity, so you become fully conscious.

And I would argue that that is when we all receive what I classify as our constant question. This is a question that you apply to each and every environment person that you interact with. But your question is different than mine. And later on I'll share my question. But around eight, I can't recall if it was just school children that were sharing that their father made more than mine did, but something piqued my curiosity. And I probably came up with the number that I presumed that my father may 'cause of course it was more than anyone else in school. And I thought, how in the world am I ever gonna make that? And then coinciding at this exact same time, I believe I got exposed to Manhattan from a far. To the credit, I didn't go to Manhattan until I was about 40 years old. Probably been 50 times now. I've been to a lot of places on the planet, but Manhattan wasn't one of 'em. But at eight years old, I got exposed to it and I remember being on the farm putting up barbed wire fence or mowing pastures. And I continued to think, how in the heck am I ever gonna get outta here? 'cause then I'm not sure if you know about that in France. But then, South Carolina gets quite hot and extremely humid. And if you're outside working all day, it's very much unpleasant. So I wanted to be outta there and I felt at the time that I had nothing. I was eight years old. It was completely not true. And it seemed like there was someone turned the lights on and I began to see the world.

I would argue in it's most authentic expression. So things, I see what they can be used for,