A few weeks ago I posed a question to members in my Facebook group. I asked them, "What is your biggest challenge when it comes to finding your niche?"

The ladies were in varying stages of the niching journey; some had barely thought about it, others considering making some changes, and others were well in the transition of niching.

They shared their fears and hesitations about niching which was great to see. Because I can create more content, like this podcast episode, that helps to educate business women and dispel some niche-myths floating around. 

In this episode I share the challenges and share insights to help you overcome these challenges if you're struggling with the same. I talk about challenges such as:

• What a niche is (and what it's not)

Enjoy the episode, and stay tuned for part two coming next week.

If you'd like to continue the niching conversation, join my free Facebook group, Flourish - for established Virtual Assistants in Australia.

www.facebook.com/groups/flourishvirtualassistants