The Drug Education Forum

Changing Minds Through Lived Experience: Evaluating the Choose Life Project


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In this episode, Paul North speaks with Steve Duffy (Project Manager, Choose Life Project), Dr Cassie Ogden (Senior Lecturer in Sociology, Liverpool John Moores University), and Dr Karen Corteen (Senior Lecturer in Criminal Justice, Liverpool John Moores University).

Together they explore how the Choose Life Project uses lived experience, storytelling, and research-based education to change how young people understand addiction.

⏱️ Timestamps

00:00 – Introduction – What is the Choose Life Project?

05:45 – Dr Cassie Ogden on the schools evaluation and shifting pupil attitudes
13:30 – Dr Karen Corteen on the university evaluation and student perspectives
20:15 – Volunteers’ experiences – how sharing their stories supports recovery
27:00 – Lessons learned – the role of empathy, stigma reduction, and critical thinking
33:10 – Reflections – how this research informs future drug education

🔗 Links & Resources

 • Choose Life Project – Official Website: https://www.chooselifeuk.com
 • Drug Education Forum: https://drugeducationforum.org.uk
 • Research Reports (Liverpool John Moores University):
 • A Qualitative Evaluation of the Impact of a Choose Life Project Event on Pupils in England and Wales – Dr Cassie Ogden
https://researchonline.ljmu.ac.uk/id/eprin...
 • A Qualitative Evaluation of the Personal, Academic and Professional Impact of a Choose Life Project Event on Criminal Justice Students in Universities in England – Dr Karen Corteen & Dr Amy Hughes-Stanley
https://researchonline.ljmu.ac.uk/id/eprin...

💬 Join the Conversation

If you found this episode insightful, please like, subscribe, and share. Visit the Drug Education Forum and Choose Life Project websites to explore more evidence-based approaches to drug education, empathy, and recovery.

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The Drug Education ForumBy drugeducationforum3