We can use this as the description: Professor Tim Derdenger joins the Tepperspectives Podcast to discuss the impact that name, image, and likeness (NIL) have on college sports. In "Does Personalized Pricing Increase Competition? Evidence from NIL in College Football," Derdenger and his co-author Ivan Li examine how the results from NIL deals have done the opposite of expectations by dispersing talent and increasing competition in college football.