Lisa Shreeve has been lucky enough to work all around the world and now call Busselton home. As the CEO of the Busselton Jetty, Lisa is proud to work with a community of passionate locals who saved the Busselton Jetty after Cyclone Alby and continue to volunteer their time to the town’s heritage icon – that is Busselton Jetty Inc, the not for profit organisation that runs the businesses on the Jetty and contributes 25% of its ticket sales to its sustainability.
In today’s competitive world and especially post COVID, the Busselton Jetty has to keep reinventing itself to continue to attract tourists. Lisa started at the Jetty in January 2015 and with the Board of Management, BJI has ambitious plans to grow and develop tourism to attract over 1 million visitors per year.