Since Rud and Yingchat Asavasopon had been friends since primary school days, Rud asked if we could make an episode of BOSE, which Yingchat's family had been the sole distributor in Thailand since the 60's. So we visited Asavasopon's showroom at Siam Paragon on Christmas eve. We also had Mr.Anuthep Sribenjapanon (Joe), Assistant Sales Director (Home Audio) and Buncha Chanintravanich (Tum), Product Manager, to join the recording. For those who had been long-time admirers of BOSE, this episode could be quite interesting on how Asavasopon came to represent the company in thailand. Also, it might prompt a lot of people to pay more attention to Bose when they had a chance.