The Benefit of Landing PagesAnother method you can use to stay in contact with your listeners is to create an email list.

Now, some of you may find that one a bit icky, and I don’t blame you. I was like that too. I didn’t have an email list for years, and the reason I didn’t was that the Gurus push having an email list right from the start. Depending on who is driving you towards an email list, it implies opting into a deluge of emails for webinars, services, and products. It means the chances of opening up your email and seeing a great Wave of spam deluge your inbox. You hate spam, I’m not too fond of spam, and the last thing I would want to do is give someone access to my email. So, you might be surprised to hear that I would encourage you to do this.

If you hate selling to people, then you don’t have to. I know several podcasters that send emails to people when they release episodes. Some do a weekly newsletter that covers what they did the past seven days and anything coming up. Others only send an email when they have something to promote.

Building an email list from the start is one of the best ways to directly connect to your listeners and build a longer-lasting relationship with them. Most people know Mailchimp, but there are many alternatives like Constant Contact, AWeber, Sendinblue, and Convertkit.

If you’re serious about growing your podcast, give yourself every opportunity to connect with your audience and get that email list started. A robust list is worth its weight in gold.