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After 30 years of training, Caskey discovered that eagerness is garbage—it destroys professionalism. Discover how approaching prospects from an "I don't know if I can help" position creates trust, encourages information sharing, and differentiates you from pushy salespeople. Learn when to maintain this posture and when to shift to certainty.
By Bill CaskeyAfter 30 years of training, Caskey discovered that eagerness is garbage—it destroys professionalism. Discover how approaching prospects from an "I don't know if I can help" position creates trust, encourages information sharing, and differentiates you from pushy salespeople. Learn when to maintain this posture and when to shift to certainty.