This week we are joined by serial entrepreneur Charles Tang of Instant eStore, which is an All-In-One Ecommerce Solution serving thousands of clients.

This was a great conversation with serial entrepreneur and early pioneer of ecommerce in Malaysia, Charles Tang.  We discussed how he started the business and scaled in the early days.  We touch on the evolution of ecommerce and the need to be omni-channel.  We wrap up with some forward looking thoughts on the future on online commerce and where the metaverse fits it.

I’d love to know what you took away from this conversation with Charles Tang. If you’d like to be considered as a guest or have someone that you’d like to hear me speak to, drop me a message.

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Where to find Charles Tang:

• LinkedIn:  https://www.linkedin.com/in/charlestang77/

• Instant eStore:  https://instantestore.com/

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Where to hear more from The Indelible VC:

• Newsletter: https://insights.indelible.vc

• Twitter: https://twitter.com/IndelibleVc

• LinkedIn: https://www.linkedin.com/in/kbrockland/

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In this episode, we cover:

[1:28] The origins of entrepreneurship from accidental to online stores

[8:17] Acquiring the first customers

[12:56] Early days of e-commerce with global reach

[15:50] Product evolution as e-commerce has exploded

[22:41] Marketplace platforms vs independent websites

[28:40] Key features of an all-in-one solution

[31:36] Is metaverse the next move for ecommerce?

[44:10] Closing questions

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