My guest is Charles "Uncle Chuck" Hershson, Founder and President of Fidelity Mortgage Lenders Inc. A "private money" lending company he started over 5 decades ago. Chuck shares with us what exactly private money or "hard" money is, why someone would need it and the process involved.  Chuck has had tremendous success in business and life and we learn how he did it and what it takes to sustain a company for over 5 decades.