The Authority Builder Podcast

Charlie Moon | Sales for People Who Hate Sales


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The biggest obstacle to business development for consultants and professional service providers – and salespeople in general, says Charlie Moon, is the fear of sales. 

 

It’s that emotional turmoil that as one of his clients put it, causes “sweaty palms” when speaking on the phone with a prospect. 

 

Right now, Charlie is trying a new marketing method to reach potential new clients who need help with sales. 

 

We talk about why he chose this channel, the advantages, how he’s going to “package” his message to ensure he reaches those prospects most predisposed to say yes… and why many of his clients could actually use the same channel too.

 

Tune in to find out… 

 

  • How he’s finding his target audience(s) and speaking to them

  • The bad habits your mentors may have taught you about out sales – and how to overcome them
     
  • A way to get your current clients to “help” you write marketing to reach new prospects
     
  • Why podcasting is not what you think

  • And more
...more
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The Authority Builder PodcastBy Steve Gordon

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