In this episode, I delve into the promises of a so-called “success manager” who reassured me that my e-commerce business would thrive under their expert guidance. Discover how their convincing sales pitches and frequent check-ins felt like genuine support—until the details started to crumble. From smooth-talking phone calls to carefully crafted emails, I break down the tactics that kept me chasing the illusion of success. Tune in as I reveal how trust was won, why I overlooked the warning signs, and what happened when the “success manager” started to disappear.