In this episode I sit down with Omri Hurwitz, founder and CEO of Omri Hurwitz Media, a firm that has redefined PR and LinkedIn strategy for tech startups and founders.

We explore how he transformed LinkedIn from a simple personal profile into a launch-pad for visibility, credibility and growth.

We cover:

– His approach to aligning content with what reporters and algorithms truly want, not just what brands assume.

– His multi-layer business model combining PR services, media equity investments and capital-market exposure.

– Common pitfalls founders make when posting or pitching, and how to avoid them.

– How daily habits — like free-form writing, authenticity and emotional intelligence — have become strategic advantages.

If you’re ready to move LinkedIn from billboard-mode to launch-pad-mode for leadership, partnerships and media traction, this conversation is packed with actionable insight and sharp tactics.