The Future of Shopping Is Here — And It Talks Back.

Imagine a world where your customers can simply ask, "What are the best noise-cancelling headphones for under £200?" and get instant, curated recommendations—all without leaving their chat window.

That world is now reality with ChatGPT’s new shopping assistant feature.

But what does this mean for your business?

Your products may now compete for visibility in an entirely new arena — AI-powered recommendations.

Customer expectations for instant, personalised suggestions will continue to rise.

Optimising your product listings with clear descriptions, great images, and strong reviews is more crucial than ever.

In this podcast, we break down what this means for business owners and how you can stay ahead of the curve — even if you're not a tech expert.