SaaS Therapy

Check-In: Should customer education have a seat at the table?

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Listen to Casey Trujillo recap Tuesday's episode with Dave Derington. What kind of metrics should you be focusing on in customer education and customer success? Casey summarizes Dave's thoughts on vanity metrics and how customer education impacts the bottom line.

Takeaways

  • Find ways to move on from vanity metrics to business outcome metrics.
  • Customer education deserves a seat at the table in leadership because of the way is touches so many parts of the business.
  • Customer education is the key to so many SaaS challenges.

    • Contents

    • 00:00 Intro to Dave's episode
    • 0:52 Impacting business outcomes
    • 1:07 Getting a seat at the table
    • 1:25 Customer education is the key

      • Resources

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      Credits

      Show direction: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Debra Wilson⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

      Show design: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kensie Smith⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

      Show manager: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Angela Allred

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