Hanami is a Special Japanese custom of enjoying the temporary beauty of the flowers. “Flowers” almost always refers to the cherry blossoms ("sakura") but sometimes also to plum trees. From the end of March to early May, cherry trees bloom all over Japan.

Cherry Blossom Festival: Hanami in Japan

In Daimler’s online magazine, we want to talk about the people behind this company. Our focus is on three points: Firstly, we want to deal with topics that are relevant for society, relevant in terms of technology or relevant in terms of our strategy. Secondly, we want to show the many faces that Daimler is made of. And thirdly, we want to explain what this company does – and why it does so. You could even go as far and say: If our website with its daily news is something like a Daimler newspaper – then the Daimler Magazine is our weekend supplement.

Share Cherry Blossom Festival: Hanami in Japan

Sign up to save your podcasts

Cherry Blossom Festival: Hanami in Japan

Cherry Blossom Festival: Hanami in Japan