An obesity expert is urging parents to buy only one easter egg for each child.

Professor Donal O’Shea, who is HSE’s clinical lead on obesity, has warned that it was “a flawed narrative” if parents think it is okay to indulge for one day.

He has also said in the past that such an attitude was flawed because the food and drinks industry wanted to increase the daily consumption of ultra-processed foods and used occasions such as Halloween, Christmas and Easter to promote them.

Professor O’Shea joined us on The Agenda this morning to talk to us some more about this.

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