Chisum Proctor is a home service entrepreneur with over a decade of experience in window cleaning, exterior services, and seasonal businesses. Starting from basic window cleaning, he transitioned into higher-value services like landscape lighting and holiday lighting, successfully operating across multiple states and building a profitable, scalable service business.

The episode breaks down practical strategies for growing a home service business, including lead generation through Facebook ads, handling estimates, pricing services, building systems, and using communication as a competitive advantage. Chisum shares real-world lessons on scaling, managing teams, shifting into higher-ticket services, and overcoming common challenges like poor follow-up, weak systems, and fear of growth.

This episode is ideal for pressure washing, window cleaning, roof cleaning, paver sealing, and other home service business owners who want to increase revenue, improve marketing, and move from low-ticket jobs to higher-profit services. It’s especially useful for entrepreneurs looking to build predictable lead flow, close more deals, and create long-term growth in their local service business.