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Choosing a Niche for Your Firm
Seanna Asper runs a fractional CFO firm called Cultivated Strategy that works exclusively with companies in the AEC (architecture, engineering, and construction) industry.
She talks about the benefits of having a narrow niche, how she decided on AEC, and how she markets her firm within that industry.
Our Recommended Tool Stack:
- Flywheel (WordPress Hosting)
- Active Campaign (Email Delivery)
- Descript (Video Transcript and Editing)
Listen On: YouTube | Spotify | Apple Podcasts
Hosted on Acast. See acast.com/privacy for more information.
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By Matt Banker
5
44 ratings
Seanna Asper runs a fractional CFO firm called Cultivated Strategy that works exclusively with companies in the AEC (architecture, engineering, and construction) industry.
She talks about the benefits of having a narrow niche, how she decided on AEC, and how she markets her firm within that industry.
Our Recommended Tool Stack:
- Flywheel (WordPress Hosting)
- Active Campaign (Email Delivery)
- Descript (Video Transcript and Editing)
Listen On: YouTube | Spotify | Apple Podcasts
Hosted on Acast. See acast.com/privacy for more information.
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