Chris McFarland, Custom Wholesale Floors, Orlando, Fla., discusses the five location Custom Wholesale operation, which specializes in unfinished and prefinished wood flooring and sundry products including finishing machines and maintenance products. McFarland talks about consumers and their preference for wood flooring and their desire for individuality, also the moldings end of the business. He also talks about the NWFA show, its attendance and the new products on display.

Posted: June 5, 2015