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Chris Savage founded Wistia to help businesses understand how well their video content was performing.
Early on they stumbled across content marketing, using their own how-to videos to grow their own business. When COVID-19 hit and customers started interacting with companies virtually, Wistia really took off.
https://ellessmedia.com/csi/chris-savage/
4.9
2222 ratings
Chris Savage founded Wistia to help businesses understand how well their video content was performing.
Early on they stumbled across content marketing, using their own how-to videos to grow their own business. When COVID-19 hit and customers started interacting with companies virtually, Wistia really took off.
https://ellessmedia.com/csi/chris-savage/
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