Church Ops 500: Doing the Impossible with Less

Church Ops 500 Podcast Assimilation Systems Part 1 with Ps Mike Cantrell


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This transcript discusses church assimilation systems with Pastor Mike Cantrell and host Van Dobbins, focusing on how churches can effectively integrate new guests into their community.

Cantrell defines the assimilation system as an intentional process helping first-time visitors become fully engaged church members. He prefers the term "guests" over "visitors," emphasizing that churches should treat newcomers as potential family members rather than temporary attendees.

The system operates on two parallel tracks: hospitality and discipleship. The hospitality component focuses on creating a welcoming environment, while discipleship aims to help people discover and follow Jesus. Cantrell connects this to the Great Commission, arguing that effective assimilation is crucial for fulfilling the church's mission of making disciples.

Key components of successful assimilation include:

  1. Pre-visit preparation: User-friendly website, clear signage, accurate online presence
  2. First impressions team: Parking assistance, greeters, welcome desk
  3. Follow-up process: Thank-you messages within 24-48 hours
  4. Clear next steps: Pathways for engagement like small groups or serving opportunities
  5. Removing Barriers to gaining access to the church community

Cantrell emphasizes learning from successful hospitality models in the secular world, citing Chick-fil-A as an example of excellence in customer service. He notes that most people decide whether to return to a church within the first few minutes of arrival, making the initial experience crucial.

The pastor uses a fishing analogy to describe the delicate balance in assimilation: like reeling in a fish, churches must maintain proper tension - neither pulling too hard (overwhelming newcomers) nor being too passive (letting them drift away). The ultimate goal is not just church growth but helping people connect with Jesus and fulfill their purpose.

He stresses that churches should remove all barriers except the gospel itself, making it as easy as possible for people to connect while maintaining the essential message. Cantrell also introduces the concept of making guests "the hero" rather than promoting the church itself, focusing on how the church can help people discover their calling rather than simply showcasing programs.

The discussion emphasizes that effective assimilation must be authentic and relationship-focused, not just a series of tasks or artificial interactions. Success in this system provides one of the quickest returns on investment for church growth while fulfilling the biblical mandate of making disciples.


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Church Ops 500: Doing the Impossible with LessBy Van Dobbins III