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CitizenM Reinvented Hotel Expectations. Can They do it Again?
Robin Chadha, Chief Marketing Officer, of CitizenM discuses brand essence, how they achieved it, and how they happened to reinvent the business travelers hotel expectations. Now, how will the brand adapt to a post Covid reality?
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By Anthony Melchiorri & Glenn Haussman
4.9
117117 ratings
Robin Chadha, Chief Marketing Officer, of CitizenM discuses brand essence, how they achieved it, and how they happened to reinvent the business travelers hotel expectations. Now, how will the brand adapt to a post Covid reality?