Episode 4 highlights:
1 Spark Schools: Scaled, outperforming, profitable.
2 Storytelling: Career lessons & StoryBrand.
3 SEO & LLMs: Adapting for chatbots, PR, reviews.
4 CEO Habits: Weekly Founder One-on-One.
5 AI Shift: Budgets moving from marketing to AI.
6 Burnout: Sleep + gratitude mindset.
7 Compensation: Personal plan, transparency.
8 Sales Focus: Heavy founder time early, shift later.