Club E Podcast

Click 'N Mortar


Listen Later

Today's Topic: Click 'N Mortar
Our Speaker's: Craig Rhode

Contact Information:
Craig Rhode: [email protected]

Club E will be joined by Craig Rhode of Romain Berg to discuss the future of omni-channel shopping experiences.

COVID accelerated the already rapid cannibalization of the physical retail space. According to a recent Forbes article- it accelerated eCommerce growth 4-6 years.

Increased uptake of online shopping from consumers who moved online while brick-and-mortar stores were closed is also a big part of what’s driving the increase. Many consumers have turned to online shopping for the first time, with 12.2% growth for new online shoppers 65 and older.

The growth has been at such a rapid pace that a recent JLL report stated the US will need to add 1 billion square feet of warehouse space by 2025 to keep up with demand.

Tune in to learn more about why you need to embrace both in-person and an online presence to succeed.

About Craig:

Since my days in High School, I have always been in love with the power of the Internet. I am one of the first kids in high school to have a modem and the ability to connect to the local BBS systems, which would turn into what we know as the Internet. I was offered independent studies during my junior and senior years to work on websites and even install an email server.

My primary philosophy when it comes to Digital Marketing is that everything is connected. Successful digital marketing campaigns involve multiple elements that work together. For example, investing in search engine optimization for your business is an essential step towards increasing your sales, but not all the traffic generated from search engine optimization won’t convert on the first visit. Adding extra elements like advance retargeting, email list building and social media engagement allow you to secure that investment in search engine optimization.



THANK YOU TO OUR PARTNERS AND SPONSORS

Boulay Group, CPA's - https://www.boulaygroup.com/
Irish Titan - https://irishtitan.com/
Highland Bank - https://highland.bank/
Minnesota Sales Institute - https://mnsales.com/
Romain Berg - https://www.romainberg.com/
The Network Connect - https://thenetworkconnect.com/

...more
View all episodesView all episodes
Download on the App Store

Club E PodcastBy Rick Brimacomb