Greening Up My Act

Climate Change Needs New Marketing — How to Fix It


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Need tips for talking climate change with your Trump-supporting uncle? Tiff and Kat chat about climate polarization  — and how we need to rebrand these initiatives to reach across the political aisle. The two hosts use their marketing experience in this sustainability podcast to figure out exactly how we can get more people to fight for change.

Sources

  • https://www.theclimatechangereview.com/post/the-polarization-of-climate-change 
  • https://www.nbcnews.com/news/us-news/farmers-federal-funding-freeze-trump-administration-scramble-respond-rcna191544
  • https://civileats.com/2025/02/11/trumps-funding-freeze-creates-chaos-and-financial-distress-for-farmers/ 
  • https://www.bupipedream.com/news/state-agriculture-program-experiences-funding-cuts/162769/ 
  • https://www.climate.gov/news-features/climate-qa/does-it-matter-how-much-united-states-reduces-its-carbon-dioxide-emissions 
  • https://www.pewresearch.org/short-reads/2023/08/09/what-the-data-says-about-americans-views-of-climate-change/ 
  • https://www.pewresearch.org/science/2016/10/04/the-politics-of-climate/ 
  • https://thephiladelphiacitizen.org/pas-secret-weapon-to-fight-climate-change/ 
  • https://www.sierraclub.org/sierra/john-curtis-utah-republican-wants-make-climate-change-bipartisan-issue

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Greening Up My ActBy Kat Cox & Tiffany Verbeck

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