Alyssa Gilbert sits in a rare seat in UK climate innovation: translating world-class science into ventures that can survive the messy reality of markets, regulation, pilots, and procurement. In this episode, Alyssa shares what Undaunted at Imperial College London looks for at the earliest stages, why credibility and communication matter as much as the tech, and what actually helps founders move from “tested in a lab” to “traction in the market”. We also get into the built environment: waste-to-materials, energy management, and the very real barrier of being “the first” in a traditional sector.

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