Lately, “Clock It” has popped up across social media, in memes, and even in everyday conversations. But what does it mean, and why is everyone suddenly using it? From slang origins to TikTok trends, the phrase has taken on multiple meanings, sometimes about style, sometimes about spotting something quickly, and sometimes just as a funny, viral catchphrase.

In this episode, we unpack the rise of “Clock It,” its internet life cycle, and what its popularity says about how language spreads online.

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