How Steve Martin and a performance review can help you close more sales

“How can I close more sales?”

It’s the most common question I get in sales training—and not surprisingly, the most common weak spot when salespeople evaluate themselves.

A recent interview with comedian Steve Martin reminded me of an employee review I once gave, and oddly enough, both experiences highlight the same truth: closing better starts with knowing better.

Listen in as we cover the most requested skill in sales training!