22. Close the feedback loop and let the game begin

03.19.2019 - By PIMtalk® - The product marketing podcast

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In this episode, we are talking to Magnus Burén, E-commerce Manager at Menigo Foodservice about how feedback around content performance could strengthen the relationship to suppliers and how gamification could raise the bar when it comes to motivating people to create even better product stories. We also talk to Jesper Gustafsson and Daniel Arrelid about what kind of feedback we can get back from our e-commerce site.

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