In Ep. 120, According to Dan Martell, this is a massive mistake (and we're fully on board with the sentiment). At Recur 2018, the Canadian five-time founder and “Chief Instigator” took us through the framework he uses to make webinars the number-one channel for customer acquisition at the companies he coaches.

For Dan, webinars are the ultimate “high-leverage sales process.” Instead of demoing your product one-to-one to a prospect, you use webinars as a one-to-many presentation of your idea and your product. Dan's secret to this is twofold:

You must produce content that converts.

You must incorporate the turn.

(If You Have any questions regarding Sales, You can ask me on Instagram - Sattyam03)