Reach and frequency are critical for partners transitioning their clients to the cloud, emphasizes Eric Buck, Director, Commercial Partners and Global Distribution for Google. He joins host Frank Vitagliano in this episode to discuss aggregation and marketplaces and the challenges of scaling cloud transformation and support options. How does distribution fit into that equation for Google (and the industry)?     

Learn how in this installment of Beyond Distribution with GTDC and download your free copy of our related report, Hyperscaling Up in Technology Distribution.