The next 12-18 months are going to be all about changes, chaos and a three-ring circus between the major cloud providers. The status quo is likely going to change, as plenty of new names and faces, and big money, try to steer these giant ships.

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SHOW NOTES:

• Castles in the Cloud (Greylock VC)
• Rising Tension between AWS and Partners (Business Insider)
• Microsoft hired ex-AWS executive Charlie Bell

ARE THE BIG CLOUDS TOO BIG TO DISRUPT?

It’s very difficult to sustain success in business, especially in highly competitive markets. And the market dynamics of today are ripe for change. 

HOW DOES CHANGE HAPPEN FOR THE MARKET LEADERS

• Leadership changes at the top.
• Growth expectations exceed the company’s ability to scale growth.
• The people that lead the original growth leave the company.
• The people that backfill don’t have the same skills or mindset to succeed at the same level. 
• Competitors start to find new pressure points. 
• Companies move from products to solutions as the market evolves from early-adopters to mainstream and laggards.
• Big money makes people make big decisions (outside your company) - going to “change the world”

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