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CMO of The Year 2020-ERIN LEVZOW
Voted North America’s 2020 CMO of the year for her extraordinary work during the pandemic. Her culture at Del Taco is so strong that she was even nominated by her own team for the award.
Come listen to a telling story when she was shot down at a job interview only to come back and lean on her Midwestern work ethic and achieve great things, including getting that same job later.
Learn lessons on Grit, saying “Yes” to every challenge and opportunity and she how she has mastered Internet Marketing.
Erin explains how she aspired to be a famous actor or Trial Lawyer (thankfully not since we don’t need more of those lol) Erin explains how the skill of “gaining persuasion” has been instrumental in her success.
She creates and manages social media policies, online reviews, while monitoring google alerts and QA to monitor her company’s Brand.
She explores critical questions like: How do we create demand? How to get people to come back to us each week or spend more than before? She knows how.
Her culture if progressive. She does not care WHERE people work from. Instead her team is always on-demand and on-call. She believes in Situational leadership but with accountability. Let’s her team run independently with a clear deadline.
Erin grew up in Byron IL, a small town near Rockford of only 2000 people with nuclear powerplants and 1 fast food restaurants and 2 stop lights…she is completely self-taught on marketing, research and analytics,
Her WHY is EMOTIONAL TECHNOLOGY…not just tech for the sake of tech and not just marketing for swaying emotions…it’s about combining the two…creating cravings for others….
As she explains, we all must not take ourselves too seriously. "We are not brain surgeons here. Marketing is supposed to be fun. What we do is fun," she said.
Visist Erin: https://www.linkedin.com/in/erinlevzow/ (https://www.linkedin.com/in/erinlevzow/)
DOWNLOAD ALL EPISODES and SUBSCRIBE! Get New Content!
Find us at: https://brandology.captivate.fm/ (https://brandology.captivate.fm/)
Music by PC-One, Ketsa, PIPE CHOIR through FMA. MrThe Noranha, Euphrosyyn, Evreytro, Joao Janz from FreeSound.
This podcast uses the following third-party services for analysis:
Podcorn - https://podcorn.com/privacy
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By David MauroVoted North America’s 2020 CMO of the year for her extraordinary work during the pandemic. Her culture at Del Taco is so strong that she was even nominated by her own team for the award.
Come listen to a telling story when she was shot down at a job interview only to come back and lean on her Midwestern work ethic and achieve great things, including getting that same job later.
Learn lessons on Grit, saying “Yes” to every challenge and opportunity and she how she has mastered Internet Marketing.
Erin explains how she aspired to be a famous actor or Trial Lawyer (thankfully not since we don’t need more of those lol) Erin explains how the skill of “gaining persuasion” has been instrumental in her success.
She creates and manages social media policies, online reviews, while monitoring google alerts and QA to monitor her company’s Brand.
She explores critical questions like: How do we create demand? How to get people to come back to us each week or spend more than before? She knows how.
Her culture if progressive. She does not care WHERE people work from. Instead her team is always on-demand and on-call. She believes in Situational leadership but with accountability. Let’s her team run independently with a clear deadline.
Erin grew up in Byron IL, a small town near Rockford of only 2000 people with nuclear powerplants and 1 fast food restaurants and 2 stop lights…she is completely self-taught on marketing, research and analytics,
Her WHY is EMOTIONAL TECHNOLOGY…not just tech for the sake of tech and not just marketing for swaying emotions…it’s about combining the two…creating cravings for others….
As she explains, we all must not take ourselves too seriously. "We are not brain surgeons here. Marketing is supposed to be fun. What we do is fun," she said.
Visist Erin: https://www.linkedin.com/in/erinlevzow/ (https://www.linkedin.com/in/erinlevzow/)
DOWNLOAD ALL EPISODES and SUBSCRIBE! Get New Content!
Find us at: https://brandology.captivate.fm/ (https://brandology.captivate.fm/)
Music by PC-One, Ketsa, PIPE CHOIR through FMA. MrThe Noranha, Euphrosyyn, Evreytro, Joao Janz from FreeSound.
This podcast uses the following third-party services for analysis:
Podcorn - https://podcorn.com/privacy