Would you listen to your leadership encourage you to get on social if they themselves don’t? No, probably not. It would be like hiring a fitness trainer who didn’t ever workout. They don’t have any credibility!

As we exit 2024 there are some specific reflections I have made over the year, and one of them is being WHO you are and allowing that piece to shine through in your content. I am NOT saying the mortgage conversations don’t matter, I am saying they should be second.

In this episode I get the pleasure of interviewing Montell Watson, who leads multicultural markets for MovementMortgage and whose wife Emily happens to also run an influencer social marketing company. This is important because we talk about perspectives of leadership, we also talk about what it’s like being married to an influencer, and Montell shares some VERY interesting perspectives that make my predication for 2025 feel very spot on.

Connect with Montell:

IG: https://www.instagram.com/montell3/

Facebook: https://www.facebook.com/montell.watson

Connect with Michelle:

Website: https://bermanmediapd.com/

Instagram @BermanMediaSocial

YouTube: https://www.youtube.com/channel/UCTgG-BvwWOQ_jEYDZ-gKVxQ

Need a Dynamic Speaker for an Event or Group? Duh...Me!

Email: [email protected]

Want FREE Social Media Advice? Join our FREE FB Group! 👇🏻

https://www.facebook.com/groups/beyondthemethod

Are you still “cold calling” and working to build relationships this way?

The reality is that some choose that way…but what If you had an entire profile about someone BEFORE you picked up the phone to call them? And even better, what if you knew of specific events that had just taken place and could use them as a REASON to call and have a touchpoint with someone?

In this episode I am freaking honored to interview a new amazing friend of mine Jonathon Haddad the recently appointed CEO of AIME. We dive into the changes the younger generation of mortgage professionals need to make to keep up, how much different AIME is and how important authentic growth. This is a conversation about the tides turning, how the numbers really do not lie, and what YOU need to do about it.

The big question?  Would you be scared if I called your agent!? 😎

Connect with Jonathon 

IG: https://www.instagram.com/jonathon_haddad/ 

Facebook: https://www.facebook.com/jon.haddad.18 

Website for more about Jonathon and AIME: https://aimegroup.com/about-us/ 

YouTube: https://www.youtube.com/results?search_query=jonathon+haddad 

Connect with Michelle:

Website: https://bermanmediapd.com/ 

Instagram @BermanMediaSocial

YouTube: https://www.youtube.com/channel/UCTgG-BvwWOQ_jEYDZ-gKVxQ

Need a Dynamic Speaker for an Event or Group? Duh...Me!

Email: [email protected] 

Want FREE Social Media Advice? Join our FREE FB Group! 👇🏻

https://www.facebook.com/groups/beyondthemethod

Have you ever thought, “I don’t have the skills,” “I’m too old to learn Instagram,” or ever made the quintessential “I only have 14 followers comment?”

These are all real thoughts that even the best of us who use this platform have had. But how can you learn to love the process of figuring it out?

In this episode I get to interview the true definition of grit and grace in the amazing Amberly Lago. She is an Author, TEDX Speaker, Coacher and Founder of the Unstoppable Life Mastermind and has such an impactful story, but more importantly she is a testament to “figuring it out.” We talk about Instagram’s currency, connection, and how she leaned into it. This episode is full of “little” takeaways that add up to huge results. Most importantly, Amberly and I discuss how it really must be YOU who does the connecting!

Connect with Amberly:

IG: https://www.instagram.com/amberlylagomotivation/

Facebook: https://www.facebook.com/amberly.lago

Website: https://amberlylago.com/

Buy Amberly’s book: https://amberlylago.com/book/

Connect with Michelle:

Website: https://bermanmediapd.com/

Instagram @BermanMediaSocial

YouTube: https://www.youtube.com/channel/UCTgG-BvwWOQ_jEYDZ-gKVxQ

Need a Dynamic Speaker for an Event or Group? Duh...Me!

Email: [email protected]

Want FREE Social Media Advice? Join our FREE FB Group! 👇🏻

https://www.facebook.com/groups/beyondthemethod

Do you still think you’re “late” to the video game? Questioning whether it is worth starting because you feel behind?

You aren’t.

In this episode I interview the video OG Ryan Hills. Ryan is a Regional Director with Movement Mortgage and Owner of RE Source and an 18-year veteran to the video space. I was eager to do this episode with Ryan because no matter how long you have been, or not been doing video, there is no ‘I’ve arrive’ moment. It is a constant re evaluation, what is working, what is not. Most importantly though, you must keep showing up. 

This is one you’re really going to want to tune into if you feel like “video” and what to do with it is weighing you down!

Connect with Ryan:

IG: https://www.instagram.com/theresourcetv/ 

Facebook: https://www.facebook.com/Ryan.Staci

RE Source YouTube: https://www.youtube.com/watch?v=b41s2dANTLM 

Connect with Michelle:

Website: https://bermanmediapd.com/ 

Instagram @BermanMediaSocial

YouTube https://www.youtube.com/@TheresourceTv/videos 

Need a Dynamic Speaker for an Event or Group? Duh...Me!

Email: [email protected] 

Want FREE Social Media Advice? Join our FREE FB Group! 👇🏻

https://www.facebook.com/groups/beyondthemethod

 “How do you meet people online that you wouldn’t have otherwise met?”

Great question and it is the exactly what we need to know the answer to in order to get the results we want. But, how does your ability to connect with new people relate to what you are WILLING to do that others aren’t? In this episode we are talking about your competitive edge. Brian Covey, a dear friend and fellow athlete, and I talk about what his competitive edge has been. If you aren’t sure what that means, then you will want to listen in to this. Brian is also EVP of Revolution Mortgage and a proclaimed disrupter. I would have to agree!

“It’s all the unique things and experiences and things that motivate and inspire you. They’re things you’ve done in your past, you may not put worth on, but they make you different than your competition.”- Brian 

This is a major note taking episode! 

Connect with Brian:

IG: https://www.instagram.com/thebriancovey/ 

Facebook: https://www.facebook.com/brian.covey.1422 

Website: https://briancovey.com/ 

Connect with Michelle:

Website: https://bermanmediapd.com/ 

Instagram @BermanMediaSocial

YouTube: https://www.youtube.com/channel/UCTgG-BvwWOQ_jEYDZ-gKVxQ

Need a Dynamic Speaker for an Event or Group? Duh...Me!

Email: [email protected] 

Want FREE Social Media Advice? Join our FREE FB Group! 👇🏻

https://www.facebook.com/groups/beyondthemethod

Being remembered is the currency of today’s world. It is no longer about stopping the strolling and instead it is all about stopping the scroll. So how do we do that?

In this episode I interview none other than Rene Rodriguez. He is not only the creator of the Amplify experience, but he is a multi-best-selling author, and incredible mentor, and a 30+ year veteran of the neuroscience space. He specializes in how neuroscience applies to leadership change, influence, and creating powerful brands. This episode is jam packed with thought provoking ideas and super tactical things you can do right now, but one of the biggest revolves around “we all want referrals…so how do we increase our chances?”

Ready to find out? You’ll want to listen to the WHOLE thing!

Connect with Rene:

IG: www.instagram.com/learnwithrene/

Facebook: www.facebook.com/learnwithrene

Website: www.meetrene.com

Connect with Michelle:

Website: bermanmediapd.com/

Instagram @BermanMediaSocial

YouTube: www.youtube.com/channel/UCTgG-BvwWOQ_jEYDZ-gKVxQ

Need a Dynamic Speaker for an Event or Group? Duh...Me!

Email: [email protected]

Want FREE Social Media Advice? Join our FREE FB Group! 👇🏻

www.facebook.com/groups/beyondthemethod

Have you ever thought about ALL the things that high performing athletes do to keep themselves functioning at that level?

Now, are we thinking about that same concept as we transition it to how we run our companies?

In this episode, I interview two great friends of mine, Andrea & Brooke who run Gold Ivy Health Co and the Ivy Unleashed Podcast, and we dive into the critical connection between mental and physical fitness and high performance in your business. We talk about how taking care of your body and mind directly correlates with how effectively you can show up for your business and how Instagram and how we show up there plays a role in this journey.

Connect with Brooke and Andrea:

IG: https://www.instagram.com/goldivyhealthco/

Facebook: https://www.facebook.com/profile.php?id=100063559599908

Website: https://goldivyhealthco.com/

Connect with Michelle:

Website: https://bermanmediapd.com/

Instagram @BermanMediaSocial

YouTube: https://www.youtube.com/channel/UCTgG-BvwWOQ_jEYDZ-gKVxQ

Need a Dynamic Speaker for an Event or Group? Duh...Me!

Email: [email protected]

Want FREE Social Media Advice? Join our FREE FB Group! 👇🏻

https://www.facebook.com/groups/beyondthemethod

Want to know why most people cannot get their social media off the ground? Because they are leading with, I am a “mortgage originator” or a “I am a real estate agent” and they hide behind that and don’t show who they really are. The lack of consistency also eats them alive.

In this episode, I interview Christine Beckwith, CEO of 20/20 Vision Your Success coaching along with best-selling author and award-winning mortgage industry executive sales leader. She has written a book every other for 7 years, so she is about to publish her 6th.

As Christine says, “They will not let that thing ride that tarmac long enough to get the nose off the ground. They'll put the flyer up that doesn't get any likes, and then they'll say, "It doesn't work." So join us in this conversation so you can learn how to NOT lose sight of the fact that engagement is not the end game. Engagement is the hallway to the dance. It's not the dance.

Connect with Christine:

IG: https://www.instagram.com/2020visionforsuccess/ Facebook: https://www.facebook.com/christine.beckwith.16Website: https://www.visionyoursuccess.net/

Connect with Michelle:

Website: https://bermanmediapd.com/ Instagram @BermanMediaSocial YouTube:

Need a Dynamic Speaker for an Event or Group? Duh...Me! Email: [email protected]

Want FREE Social Media Advice? Join our FREE FB Group!

https://www.facebook.com/groups/beyondthemethod

Are you showing up as a highlight reel or as someone we can connect with?

One thing has become clear about how people use Instagram, and it ties directly into their inability to show up consistently due to their fear, or insecurity around not showing up “perfectly.”

In this episode I interview Greg Gale, branch manager at Nova Home Loans in Scottsdale and National Coach with The Core Training. We have an in-depth conversation about why people are failing at showing up consistently, how to solve it, and most importantly how to ensure that their time is fruitful. We all want to be generating business off the platform, but are you your own worst enemy here?

Connect with Greg

IG: https://www.instagram.com/greg_gale_/ 

Facebook: https://www.facebook.com/Thegaleteam 

Book an appointment with Greg: https://solo.to/greg_gale 

Connect with Michelle:

Website: https://bermanmediapd.com/ 

Instagram @BermanMediaSocial

YouTube: https://www.youtube.com/channel/UCTgG-BvwWOQ_jEYDZ-gKVxQ

Need a Dynamic Speaker for an Event or Group? Duh...Me!

Email: [email protected] 

Want FREE Social Media Advice? Join our FREE FB Group! 👇🏻

https://www.facebook.com/groups/beyondthemethod

Are you proudly sporting the "busy badge"?

Instagram's power extends beyond just creating leverage; it also fosters community building. Yet, a common refrain persists: many people claim they're "too busy" to engage themselves and show up consistently on the platform.

5 years ago, Tina didn’t even have a presence on Instagram but was selling 130 homes a year. But she saw the writing on the wall and knew that if she wanted to be busy now, she would have to figure it out BACK then.

In this episode, I get to Interview none other than Tina Caul, founder of the Caul Group, #1 east coast team EXP team,consistently in the top 3 out of the entire brokerage, and recently named in the top 25 in the entire nation for ALL brands by Real Trend. This woman is a MONSTER at selling real estate, but a genuinely incredible human!

Connect with Tina

IG: https://www.instagram.com/tina_caul/

Facebook: https://www.facebook.com/tina.caul

ReLAUNCH Facebook Group: https://www.facebook.com/groups/getaccess.global/?ref=share&mibextid=S66gvF&_rdr

Connect with Michelle:

Website: https://bermanmediapd.com/

Instagram @BermanMediaSocial

YouTube: https://www.youtube.com/channel/UCTgG-BvwWOQ_jEYDZ-gKVxQ

Need a Dynamic Speaker for an Event or Group? Duh...Me!

Email: [email protected]

Want FREE Social Media Advice? Join our FREE FB Group! 👇🏻

https://www.facebook.com/groups/beyondthemethod