10.26.2020 - By Irene Falcone from Nourished Life
Grab a cup of a coffee and join me as I chat to Abigail Forsyth, the CEO of KeepCup. I own so many KeepCups, so I was very excited to hear about Abigail’s incredible business journey. KeepCup was founded in Australia back in 2009 as a way to minimise waste that is produced by disposable takeaway coffee cups. Now KeepCup is sold in 68 countries and has really made a difference in consumers behaviour towards single cup use.
Key Takeaways:
We discuss the impact of the changes to cafe culture due to Covid-19 and how Abigaile is navigating these changes. A lot of cafes refuse to use KeepCups to avoid contamination, meaning that consumers were forced to use disposable cups.
KeepCup has just launched a stainless steel range, and the material is of such high quality that there’s no metallic taste! You can shop the new range and the glass cup range at Nourished Life.
KeepCup is part of the 1% for the Planet initiative, with Abigail telling me that they donate 1% of their revenue (not their profit!) to environmental causes.
Links and resources:
Shop the KeepCup range online now at Nourished Life.
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