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November 26, 2017

Coffee With Jeff #139: The Burma Shave Story

29 minutes

A struggling family business came up with a new product, a brushless shaving cream, hoping to turn things around. Still they were on the verge of failure. Then a new marketing gimmick turns things around and gave millions of drivers something to read. Today I have the story of Bruma Shave!

And, as a added bonus, the story of the New England Confectionery Company (NECCO)

Show notes and links:

Burma-Shave – Wikipedia (wikipedia.org)

Kingman Daily Miner – Google News Archive Search (google.com)

Burma-Shave Jingles (burma-shave.org)

Burma-Shave | AdAge Encyclopedia of Advertising (adage.com)

Oliver Chase | Candy Professor (candyprofessor.com)

A Brief History of Necco: America’s Original Candy Company (eater.com)

History of New England Confectionery Co. – FundingUniverse (fundinguniverse.com)

Civil War Soldiers and Conversation Hearts (histsociety.blogspot.com)

Necco – Wikipedia (wikipedia.org)

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