This month's guest, Callan Faulkner is one of the nations leading experts in making your CRM work for YOU.

She spent the last 10 years perfecting the science on how to maximize this tool most of us sellers loathe, turning it into a revenue growth super hero. Her expertise as partner & VP of Experience at Kennedy Rowe Collective earned her accolade after accolade as she helped their clients sell more by automating the right way, less. 

Most recently, her passion for real estate investing met her passion/expertise in CRM automation that is now Reioptimize, helping fellow real estate investors automate the minutia so they can focus on closing more investment deals.  

This is our first CRM/automation guest on the show as you know, we generally think automation is garbage.... not when it's done the way Callan does it.