Building Digital Products

Cold Emails: Does Cold Outreach Still Work in Marketing?


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Discover whether cold emails still work or cold email marketing is the dinosaur of the past with Benny Rubin from Senders! Click like, subscribe, and share for more insights about the development and further promotion and marketing of your digital product. 

Steven Smith - https://www.linkedin.com/in/bennyrubin/  

Senders - https://www.senders.co/  

In this talk, Khrystyna Klimash and Benny discussed cold marketing emails and their specifics, tips, and types of user behaviors with email inbox checking. The guest is the founder and CEO of Senders, a company that offers outbound email deliverability services to assist businesses in their growth and reputation protection. In the past 12 months alone, the Senders team has sent and delivered 30 million cold emails across numerous target markets for hundreds of companies worldwide.

Tune in to learn how promotion through cold email can make a difference for your business in just a short time. Watch the video to learn about the tool for checking the quality of cold outreach emails you send. 


Episode Highlights:

00:54 Key Cases & Relevance for Cold Email Consultancy

02:53 How do You Ensure Cold Email Delivery Success? 

04:54 Top Mistakes in Cold Email Setup to Avoid Account Blocks

16:36 3 Types of Email Campaign Targets 

24:25 Handling Unrealistic Customer Expectations

36:58 Impact of Marketing Evolution on Email vs. LinkedIn

38:53 Benefits & Usage of an Email Spam Test Tool 

You may also watch the episode on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!


Want to use the power of cold email outreach for your business? Take into account Benny's insights and learn about effective cold email marketing strategies. Learn how to use cold mail effectively and avoid common pitfalls in your cold email marketing efforts. Additionally, discover how to craft the best cold emails and optimize your cold email campaigns for maximum impact. 

Share your thoughts or questions in the comments, and we'll bring you expert advice! Stay tuned for more episodes that explore product promotion and digital product development in your industry.

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