It’s always easier to promote a product that is associated with a greater good for the society. Examples include Bitcoin itself (as non-custodian money) and Stepn (an app that pays you for running).

In Fairpool case, we can create special tokens that pay royalties to a charity.

This way, influencers can promote it as a social experiment - it’s going to channel a good portion of speculative capital into something valuable for the society.

We’ll get feedback on this idea from the influencers before implementing it.